Onboarding for client success

Website design client onboarding template

If you run a website design business, it can be time consuming and chaotic collecting in the info and documents you need to get started for a new client. Use this checklist to manage signing the contract, collecting a deposit, gathering requirements, documents, and more.

Use this template to onboard your clients.

Your branding
Syncs with HubSpot
Chases up for you
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Your own logo and brand color

Checklists work across your team and clients

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Website design client onboarding

Welcome to our agency! This checklist will guide you through the initial steps of our web design process. Completing these tasks helps us understand your vision and gather everything we need to build your perfect website.

No due date

Link tasks to actions, such as completing forms or booking meetings

Getting started

Let's take care of the paperwork and get our first meeting on the calendar.

Sign the design contract

Please review and sign the digital contract to formalize our partnership. Let us know if you have any questions before signing.

Pay the initial deposit

Submit your initial project deposit to secure your spot in our design queue and allow us to begin work.

No due date Open URL

Counter-sign the contract

Review the signed contract from the client and add the final signature to execute the agreement.

No due date Team member

Schedule the kickoff call

Choose a time that works for you from our calendar link for our 45-minute project kickoff call where we will discuss your vision in detail.

Tasks can be for the clients being onboarded, or for the team

Discovery and assets

Tell us all about your business, your target audience, and your visual preferences so we can start designing.

Complete the design questionnaire

Fill out our comprehensive questionnaire. This gives us deep insight into your brand values, competitors, target audience, and aesthetic preferences.

No due date Complete form

Upload brand assets

Drop your high-resolution logos, brand guidelines, and font files into the shared project folder we created for you.

No due date Upload documents

Review questionnaire responses

Read through the client's questionnaire responses and prepare key discussion points and follow-up questions for the kickoff call.

No due date Team member

Provide domain and hosting access

Securely share your login credentials for your domain registrar and current hosting provider so we can map out the technical setup.

No due date Complete form

Content collection

Gathering the words and pictures that will make up your new website.

Upload website copy

Provide the text for all main pages of your website. We have provided document templates in the shared folder to help you structure this easily.

No due date Upload documents

Share team and product photos

Upload any professional photography of your team, office, or products that you want featured on the site.

No due date Take photos

Audit content and create staging site

Review the provided text and images for completeness, then set up the private staging environment to begin wireframing and design mockups.

No due date Team member

Click the button below to edit or add tasks, add due dates, and much more...

Free plan No credit card needed

Customize this template

Or build your own

How to use this template

Web design onboarding done in just a few clicks

Step 1

Grab this template


Step 2

Send to clients

Only needs an email address. Or add an open invite link to your existing welcome emails.


Step 3

Clients complete tasks

  • Email reminders keep things moving
  • Ask questions or clarify with comments
  • Summary page shows everything you need to know

Free plan No credit card needed

Customize this template

Or build your own

Loved by 4,500+ happy users


The perfect way to onboard clients

Your brand (even the emails)
Instantly know what's been done
Shows clients what to do
Chases up while you sleep
Everything lives in one place

Free plan No credit card needed

Customize this template

Or build your own

Sick of the onboarding admin?

Switch to friction-free customer onboarding software

Secure link, no passwords

Accessing a plan (or getting back into it) is as simple as following a link. We're obsessed with useability.

Comment & collaborate

Customers can ask questions right from within a task. They can also invite others in to help them, without bothering you.

HubSpot ready

  • Start new onboarding plans inside HubSpot
  • Adds events to the timeline
  • Updates custom fields
  • Attaches photos and documents

If you don't use HubSpot, no problem. It works great without it too.

White label (including emails)

Every interaction, from invite through to the task page, showcases your brand.

Does the chasing up

Never send a "checking in" email again.
We'll make sure tasks always get done, on time.

Helps you improve

We'll ask clients to rate their onboarding experience.

  • Helps you to constantly improve your processes
  • Make sure your team are delivering exceptional service

For a web design business, client onboarding is designed to convert a newly signed proposal into an active build. To prevent project delays, most often caused by missing content or unclear expectations, an onboarding setup requires features that automate legal, technical, and asset-gathering workflows.

Onthen takes care of all of this, giving you a central onboarding hub where you can manage every new client from signing the contract right through to delivering the first draft.

Free plan No credit card needed

Customize this template

Or build your own

Handles complex onboarding too

Calculated due dates

Set due dates calculated on the fly from the start date, a target date, or based off when other tasks are completed.

Sequential tasks

Choose to make tasks sequential, so that tasks need to be completed in order.

Frequently asked questions

How can I use this template?

Just click Customize this template above and we'll take you through a couple of simple steps to create an Onthen account and copy the website design client onboarding template into it.

Once that's done we'll take you straight into the template editor where you can customize it to your exact needs (there's bound to be a few things you'll do differently).

Finally, once it's ready you can use it to create individual checklists (we call them 'plans') for each of your clients. Just type their email address and we'll do the rest. As they move through the tasks, you'll see their progress in the dashboard.


Who is this website design client onboarding onboarding template for?

If you run a team that needs to onboard clients then the website design client onboarding template is a perfect starting point.

You'll first be able to tailor the template to your team's needs, by editing, removing or adding tasks to suit your onboarding process. When it's perfect, onthen has all the tools you need to easily invite clients to it and make sure all the tasks get done, on time.


How do clients use it?

First you'll invite clients to the checklist. You can either send an invite manually, through our HubSpot integration, or by using an invite link that lets anyone with the link create a new checklist.

Your clients won't need to create an account or a password, they'll simply access it with a 6-digit code we'll send to their email.

It's really easy to use and there's nothing to navigate, it's a simple single page onboarding plan that looks pretty much like you see above.

If any task gets forgotten about, we'll send email reminders to nudge your clients to complete everything.

Free plan No credit card needed

Customize this template

Or build your own


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